Better Data Connects You to Better Buyers!

Automotive marketing is evolving fast. Consumers are like a moving target and new channels and increased connected devices demand more precise online and offline targeting and measurement. To help you connect to better buyers, we can help:

  • Identify hidden sales and service opportunities
  • Uncover market and consumer insights
  • Target conquest and loyalty audiences
  • Measure omnichannel results against actual sales
  • Maximize marketing effectiveness; minimize spend

Marketing Insights At-a-Glance

250M+

Connected TV ID's

2,400+

Audience segments

250M+

Individuals

550M

Mobile ID's

Drive Better Results with The Experian Marketing Engine™

Consumer Identity Resolution

Are you struggling with outdated and fragmented customer data? We can help provide a holistic view of your customers for targeted, personalized marketing. 

Vehicle & Consumer Insights

Gain deep insights into your market, consumers, and their buying behavior. Target high-intent customers, to maximize marketing impact and minimize spend.

Targeted Audiences

Leverage automotive, lifestyle, and predictive data to create highly targeted conquest, loyalty, and service campaigns.

Measurement & ROI

Accurately track omnichannel campaign performance matched to actual vehicle sales. 

Better Marketing Starts Today

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